by Kristi Stangeland, CPA RJ Thompson Publishing, 2006, 177 pp. Shortening the client development cycle is one of the most compelling reasons for a CPA firm to develop a Web site if it does not already have one, according to author Kristi Stangeland. Keeping clients abreast of change, increasing sales
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Firm practice management
Time to Rethink Your 401(k) Plan?
EXECUTIVE SUMMARY The PPA has made it easier for plan sponsors to automatically enroll employees in a retirement plan by eliminating the worry over state withholding laws. It delineates a new safe harbor automatic enrollment provision that starts the automatic deferral at 3%, raising it by
Incentives for Businesses in Distressed Communities
Since the mid-1990s, Congress has tried to help businesses operating in certain low-income and economically disadvantaged areas. This has taken the form of tax credits and deductions for businesses that locate in, and hire residents from, those areas. These inducements may be of interest to companies looking
Talent-Tempting Web Sites
EXECUTIVE SUMMARY CPA firms have long sought answers to problems in recruiting and staffing. Some have used their Web sites to attract and inform prospective hires by adding features and content that highlight aspects of a career there. A survey of Web sites of the 50
Structuring for Growth
EXECUTIVE SUMMARY Managing partners at small CPA firms —those having four or fewer professionals on staff—face a challenge. Their chief responsibilities are to build and maintain a solid foundation of financial, technological and legal support and to take action to ensure the firm’s profitability and future.
Build, Buy (or Sell)?
EXECUTIVE SUMMARY In managing a practice’s lifecycle, CPAs periodically face questions of how best to grow–to build the practice from within over time or to acquire an existing firm. They also must consider how best and when to sell their practice. The decision of how or when to build,
Market Every Day (in Every Way)
Marketing is the process of educating people about the availability and value of your firm’s CPA and advisory services. It lets potential clients know how you can help them solve problems and meet financial goals. Targeted, budgeted marketing plans generally work best, but many simple strategies cost
Smart Stops on the Web
PRACTICE MANAGEMENT GOOD FOR GROWTH www.buildyourfirm.com This site is dedicated to marketing for CPA and accounting firms. You can sign up for the free newsletter or browse the advice columns. Under the Marketing Tips tab, there’s info on generating leads, marketing on the cheap and recovering
Highlights
HIGHLIGHTS With FASB affirming its implementation date for FIN 48, several organizations, including the AICPA and FASB itself, are producing educational materials or additional guidance to help issuers comply with its new requirements for recognizing and measuring tax assets and liabilities. FASB Interpretation no. 48, Accounting for
Economics of Scale
EXECUTIVE SUMMARY Faced with a major piece of new business, many clients find they instantly need more equipment, space, inventory, people and working capital. They must obtain capital quickly while simultaneously managing the other, physical aspects of the total opportunity. Many entrepreneurs are accustomed to pushing
CPAs as Trust Protectors
EXECUTIVE SUMMARY Clients who want their beneficiaries to avoid probate often place assets in trust. Many CPAs are reluctant to take on being a trustee, which is a time-consuming responsibility. An alternative is to be a third-party “trust protector” alongside a professional trustee. CPAs are highly
School Your Clients to Stop Theft
Maybe it’s only human nature, but all too often businesses stung by embezzlement first blame their outside CPA instead of assessing controls of their own that might have prevented the theft in the first place. These suggestions can help you teach small to midsize businesses and nonprofit
Help Clients Get Government Contracts
EXECUTIVE SUMMARY The U.S. government is the biggest buyer in the world. CPAs can help clients build business by learning the federal procurement process and advising on how to compete successfully for a share of government business. Companies first must obtain a data universal number (DUNS)
Highlights
The PCAOB proposed a standard, An Audit of Internal Control Over Financial Reporting That Is Integrated With an Audit of Financial Statements, to replace PCAOB Audit Standard no. 2 (AS2). The proposal is designed to focus audits on the matters most significant to internal control, eliminate unnecessary
Highlights
HIGHLIGHTS The SEC enhanced the Internet-based search capability of its EDGAR database of company filings. Users now can search the contents of disclosure documents with a full-text search tool. The newly searchable information includes registration statements, annual and quarterly reports and other filings by companies and
Sell Financial Products Wisely
EXECUTIVE SUMMARY Many CPA firms now provide insurance and investment services to their clients in addition to core services. This can be an attractive avenue to growth that increases client retention and firm revenues, but it carries certain reputational, legal and economic risks. To limit liability
Smart Stops on the Web
THE INTERNET Smart Stops on the Web PFP SITES Onward and Upward www.mynextphase.com Here CPAs and financial advisers can get a free trial membership and explore some of the nonfinancial considerations of retirement, such as how to handle change and revisit past interests as future
Weather Any Storm
EXECUTIVE SUMMARY Sound contingency plans can prevent or minimize damage in a crisis. Although natural disasters are the most obvious and dramatic, firms also should be prepared to resume business after a fire or theft, or the loss of a key firm member. Business continuation insurance can pay for time
Liability for Someone Else’s Sins: The Risks of Accounting Firm Alliances.
ccounting firms worldwide have for many years formed alliances, and there are good reasons to do so. A network of firms can capture marketing and promotional synergies and offer a broader range of accounting services to clients by expanding the availability of resources, expertise and geographic coverage. Moreover, with the
Be an HR Resource for Your Clients
EXECUTIVE SUMMARY A company’s staff positions involve many human resources (HR) functions that CPA firms can provide relatively easily. Many firms already assist in traditional areas such as payroll and benefits administration. The profession’s roots in recordkeeping, tabulation and financial reporting give CPAs insight into organizations’ operational needs such
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