Developing your own specialized niche practice
CPA firms can establish a competitive advantage for themselves by concentrating on one type of client and developing deep expertise in a certain area.
Practice Growth and Client Service
Business development tips to boost a firm’s reach
Many CPA firms are looking to supplement long-established business development practices with fresh marketing approaches. Firms share their tested techniques for boosting client loyalty and connecting with new prospects.
Providing services to cannabis clients
CPAs should understand the unique risks associated with clients in the cannabis industry and formulate strategies to mitigate those risks.
How to get started with value pricing
This pricing model could enable you to provide more in-depth and tailored services for clients.
What CPAs learned during difficult busy seasons
CPAs describe their most challenging busy seasons, how they handled them, and what they took away from those experiences.
How to know if retirement is right for you
Experts offer tips on recognizing when it’s time to retire and how to do so with peace of mind.
Putting skills-based promotion in motion
Skills-based promotion has become a way to stay competitive when finding, hiring, and retaining talent.
Small firm spotlight: How we successfully switched to the cloud
A CPA discusses how his small firm moved to cloud-based technology.
Public accounting firms benefit by giving back
Many public accounting firms choose to aid their communities and, in turn, inspire their staffs
Listen! Here’s how to improve client experience
This article discusses three steps to strengthen client relationships.
4 steps to prepare for the future of accounting
This article offers tips to make sure you're ready when the technology is.
4 keys to focusing on customers in a complex world
Developing and delivering on a customer promise can help organizations find a simple road to success in a complex, fast-paced business environment.
10 tips for starting your CPA podcast
If you’re considering your own accounting or finance podcast, here are some tips to get you started.
Tips for handling anxious clients
Clients can get nervous when dealing with money, the IRS, one of the states, or any situation over which they have limited control.
What CPAs need to know about a growing housing option
Experts in community housing and those who participating community living share their thoughts.
How to use content marketing to attract clients
Producing content that promotes your expertise can help build a strong reputation for your firm and grow your client base.
Wage garnishment — what employers should know
The employer is responsible for calculating the garnishment amount, withholding it through its payroll process, and forwarding payments to the correct agency or creditor.
Focus on clients, and revenue will follow
Figuring out what clients want can be a challenge for any CPA firm. But if you’re diligent in seeking feedback and take the time to listen, you’ll discover more opportunities to provide revenue-producing services.
Add value with planning advisory services
CPA financial planners share questions their clients commonly ask and how they address them.
How CPAs can turn the great wealth transfer into opportunity
This article offers ways CPAs can meet the needs of the next generation.
