Practice growth & client service

TOPICS / FIRM PRACTICE MANAGEMENT

August 1, 2015

Competitive edge: The software vendors’ view

What will be key to success for accounting firms in the future? Accounting software makers share their thoughts.

August 1, 2015

Q&A: Price-sensitivity training

To price effectively, CPA firms first need to determine clients’ price sensitivity. Author and consultant Ron Baker, an unabashed value-pricing champion, explains how firms should communicate with clients to develop effective pricing.

July 30, 2015

Q&A: How to present your prices to customers

Talking to clients about your pricing options can be a challenging conversation. Here are a few tips that can help, starting with why you should avoid using the word “fee.”

July 1, 2015

Q&A: Price check

The JofA sat down for a Q&A session with author and consultant Ron Baker, an unabashed value-pricing champion, for a conversation that provided an in-depth look at the work firms need to do to quote clients an upfront price.

July 1, 2015

Opening a new CPA office

These suggestions will help CPAs get started in a new location.

June 22, 2015

Q&A: To boost revenue, try offering these pricing options

It sounds too good to be true: A way to increase both client satisfaction and firm profits at the same time. But consultant Ron Baker explains how offering different pricing options can help firms do just that in this Q&A.

June 1, 2015

The future of marketing: Thriving in a digital world

Learn how digital marketing techniques such as social media and content marketing can work side by side with traditional referral marketing to broaden your pool of potential clients and convert online browsers to customers.

May 4, 2015

Q&A: How to determine a client’s price sensitivity

To price effectively, CPA firms first need to determine the price sensitivity of individual clients. Value-billing expert Ron Baker explains how to do it in this Q&A.

April 27, 2015

Q&A: What you need to ask clients before setting a price

Billing by the hour isn’t the only way to charge clients. But to implement a different approach, you’re going to need to ask these questions first.

April 13, 2015

Models of success?

An accounting firm experiment hypothesizes that “there will be multiple successful business models for accounting firms of the future.” Explore the experiment’s results and different visions for public accounting’s future—and examples of that future already becoming reality.

March 18, 2015

Q&A: How can firms implement value pricing?

Value-pricing advocate Ron Baker recommends that firms use price-led costing and nominate a value council to set prices.

March 16, 2015

Accountants get high marks from small business leaders

Small business leaders ranked accountants at the top of the list of the most important professionals who serve their businesses, a new survey shows.

February 10, 2015

Q&A: Should you dump the billable hour?

A growing number of industry pricing experts are urging CPA firms to jettison the venerable billable hour and replace it with value pricing. In this Q&A session, value-pricing champion Ron Baker provides an in-depth look at the benefits of making the switch.

January 1, 2015

Achieve elite status

Mark Divine shares lessons and insights from his distinctive viewpoint as a businessman, trainer, and former commander on SEAL Team One.

January 1, 2015

2014 MAP survey: Firms tech it up a notch

U.S. public accounting firms are making greater use of technologies including cloud-based software and video conferencing, according to the 2014 Management of an Accounting Practice (MAP) Survey from the AICPA Private Companies Practice Section (PCPS) and the Texas Society of CPAs (TSCPA). The biennial study also unveils trends in fees, billing rates, compensation, and types of services and benefits offered.

January 1, 2015