For the better part of two decades ending in the late 1990s, I was responsible for university recruiting at KPMG LLP. While we worked to increase diversity in the firm, it was frustrating because so few people of color were studying business and, therefore, there was little diversity among the
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Firm practice management
Benefits Draw Top Talent
One-third of CFOs surveyed by Robert Half International thought benefits packages were the most effective incentive in attracting top accounting candidates – up from just 2% five years ago. The findings also suggest that traditional incentives, such as insurance, are a higher priority today than flexible work schedules, which fell
Signing Bonuses Lure Recent Grads
More entry-level hires may find themselves with deeper pockets in 2008, according to the National Association of Colleges and Employers. The association’s Job Outlook 2008 survey found 54% of employers plan to use signing bonuses when recruiting new hires, up from 47% in 2007. Previous NACE studies and surveys suggest
“Success in Two” for the CPA Exam
At LarsonAllen LLP, our goal is to get employees started on the exam within one year of their full-time hire date, and then to pass the exam by their second anniversary with the firm – hence the name of the program “Success in Two.” Here’s how we do it: If
Expand Your Horizons: Niche Marketing Success Stories
Niche marketing has become a successful strategy for many CPA firms because it identifies target markets and resources, distinguishes a CPA firm from the competition and generates higher profit margins. Niche market specialties will focus both your firm’s marketing program and your marketing professional’s activities by providing a foundation for
Weather the Storm During a Recession
While it may be impossible to recession-proof your clients’ businesses, BDO Consulting, which provides restructuring and risk advisory services as a business line of BDO Seidman LLP, provides these tips in the event of an economic downturn: n Take fast and decisive action—quickly determine core administrative and operational needs and
Recruiting (and Retaining) the Next Generation Accountant: One University’s Experience
What attracts students to accounting? Is it the appeal of social and forensic accounting in a post-Enron world? Is it the allure of big money? Or is it simply supply and demand? When it comes to attracting students to the accounting profession, faculty in university accounting departments face pressures from
Found: Client Evaluation Template
The article, “Letting Go: Evaluating and Firing Clients” (Jan. 08, page 54), was well written and exactly on point for my firm. I am the sole owner of a two-office, 23-person firm. In late 2006, my business partner unexpectedly passed away. During 2007 we had some expected—and some unexpected—changes
Fee Management Tips
Properly pricing your services should be a high priority. Follow these best practices for setting and managing fees. P Know the costs of providing services. Determine direct costs, allocated overhead and targeted firm profits for each client. Divide the fees collected (or collectible) by the time charges to get your
Assisting Troubled Business Clients: A Midsize Dilemma for CPAs
EXECUTIVE SUMMARY Experienced CPAs will often recognize early signs of financial distress when performing routine audits, accounting or tax services for a midsize business. A turnaround requires decisive and confident leadership and a willingness to change. Top management is usually under stress at this point, requiring outside assistance
Life Cycle Planning for the CPA Practice: Practical Strategies and Forms
As accounting practices grow, they often experience similar milestones. Author Martin Shenkman’s book gives accountants a framework to guide the growth of their practice, providing details needed for careful analysis of major business, tax and planning decisions at every phase. The milestones, and book chapters, are arranged in chronological order
At the Crossroads: The Remarkable CPA Firm That Nearly Crashed, Then Soared
This story follows a fictional accounting firm, C&P, through its journey from dysfunction and slow growth to success. Although not a novel, the authors use a narrative format to teach readers about the Practice Growth Model, a way of looking at the resources needed to achieve effective growth for improved
Effective Interviewers Snatch Candidates and Competitive Edge
Employers are reporting the lowest interview-to-hire ratio in 17 years, with 3.9 new college graduates interviewed for every hire they make. According to the National Association of Colleges and Employers, increased efficiency in the screening process allows employers to concentrate on a select few candidates at the interview stage. In
Vendor Management Tips
Selecting the right vendors and properly managing vendor relationships can help protect your company from damages and long-term losses. As more work is outsourced to specialized vendors, companies face greater exposure to fraud, security breaches and the possibility of financial losses. When companies outsource, they are still responsible
Capture and Share Firm Expertise
BUSINESS TIPSIn a recent CCH survey, accounting firms associated several benefits with having formal knowledge management programs, such as an increase in efficiency (76%), productivity (63%) and revenue (62%) and an improvement in client service (69%). These firms were also more likely to follow other management best practices, including: Using
Notice to Interviewers: Turn On the Charm
CAREERS AND RECRUITINGWith two-thirds of job seekers reporting that interviewers influence their decision to accept or decline job offers, untrained and aloof interviewers may be a company’s own worst enemy. In a Development Dimensions International and Monster survey of 3,725 job seekers, respondents identified several annoying interviewer behaviors, including: Acting
Letting Go: Evaluating and Firing Clients
EXECUTIVE SUMMARY When a firm hits the critical point of needing talented employees but can’t afford to pay the market rate to hire them, it is time to look at reducing the client load. Evaluating the client list is a healthy process for firms of all sizes and
Ease the Burden of Busy Season
With busy season just around the corner, here are some suggestions from firms that have learned how to make what could be their annual trial by fire less stressful and more productive. By treating their staffs with an extra measure of consideration and carefully planning and analyzing
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SPONSORED REPORT
Preparing clients for new provisions next tax season
As the 2025 filing season approaches, H.R. 1 introduces significant tax reforms that CPAs must be prepared to navigate. These legislative changes represent some of the most comprehensive tax updates in recent years, affecting both individual and corporate taxpayers. This report provides in-depth analysis and guidance on H.R. 1.
From The Tax Adviser
December 31, 2025
Practical tax advice for businesses as a result of the OBBBA
November 30, 2025
Digital asset transactions: Broker reporting, amount realized, and basis
October 31, 2025
