Advertisement
TOPICS

How to win next-gen clients

Millennials’ finances are becoming more complex. Be the financial professional they turn to, and you could secure them as clients for life.

Wayne McConnell, CPA

Strategies for technology, succession, and human resources are essential for success in a time of rapid change, according to Wayne McConnell, CPA, managing partner of McConnell & Jones LLP in Houston.

Depression and the CPA

A CPA who lives with mental illness explains how getting help can make a difference — and how the support of colleagues can help, too.

How to guard client finances against dementia

Cognitive impairment adds a difficult layer of complexity to a client’s financial plans. Here are steps CPAs can take to protect clients with dementia against fraud.

2020s vision: Tech transformation on tap

Data analytics, blockchain, artificial intelligence, and other technologies will drive big changes in the accounting profession over the next 10 years. Are you ready for what’s next?

SPONSORED REPORT

How to find the right CAS clients

The key to success with CAS is selecting the best clients. Tools like ideal client profiles (ICPs), buyer personas, and even artificial intelligence can help identify the businesses that best fit each CAS practice.