Troy Ashby, CPA, offers helpful, concrete suggestions for improving the candidate experience and ensuring applicants form a positive emotional connection with your organization.
Firm practice management
How to keep your talented CPAs
Companies are improving retention, MAP survey shows.
What’s ‘critical’ for CPAs to learn in an AI-powered world
The experts in our eighth annual accounting
technology roundtable focus on the development of machine-learning algorithms, along with the new skills and ways of thinking necessary to keep pace with AI.
Effective communication to help avoid litigation
Don’t let a “failure to communicate” escalate into a loss of clients or costly litigation.
Accounting firm data breaches: One state’s records
An examination of Maryland’s records of accounting firm data breaches reveals what is known about these illicit activities and how to protect your firm.
How firms can promote more women to leadership roles
Firm leaders share their thoughts on ways to ensure women have access to opportunities.
Sales tax proposals threaten to ensnare CPA firms
Accountants aren’t necessarily being singled out, but rather legislative and city leaders are trying to find ways to spread tax liabilities around a broader base or meet their budget needs.
Talking ’bout bots, AI, and the value of time
Rather than seeing technology as “taking over” the work they do, CPAs should take the opportunity to brainstorm with clients and staff about how to add value to businesses.
Why you can’t wait to prepare for disaster
Jennifer H. Elder, CPA/CFF, CGMA, co-author of the book “Faster Disaster Recovery: The Business Owner’s Guide to Developing a Business Continuity Plan,” discusses how to prepare so that an organization’s finances and reputation will be protected if a disaster occurs.
How to handle office conflict
This article offers tips on how to stay professional, even amid friction.
Business development tips to boost a firm’s reach
Many CPA firms are looking to supplement long-established business development practices with fresh marketing approaches. Firms share their tested techniques for boosting client loyalty and connecting with new prospects.
Discovering a better answer
Meet Bill Reeb, CPA/CITP, CGMA, the AICPA’s 2019–2020 chair.
Developing your own specialized niche practice
CPA firms can establish a competitive advantage for themselves by concentrating on one type of client and developing deep expertise in a certain area.
Providing services to cannabis clients
CPAs should understand the unique risks associated with clients in the cannabis industry and formulate strategies to mitigate those risks.
Build employee loyalty with better onboarding
Troy Ashby, CPA, founder of Dallas-Fort Worth-area recruiting firm Benchmark Search Group, outlines steps you can take to improve onboarding and increase new employees’ sense of belonging.
How to get started with value pricing
This pricing model could enable you to provide more in-depth and tailored services for clients.
How smaller CPA firms handle family leave
Small firms can update policies quickly and understand an employee’s individual needs.
Small firm spotlight: How I get referral business
A small-firm CPA discusses his approach to referral business.
Ways to keep your talented CPAs
Flexible scheduling can ward off burnout and help retain staff.
Hired someone new? Here’s how to make sure they stay
Within the first 90 days, it’s crucial that you successfully convey to new employees the strong investment you are making in them.
Features
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How to protect nonprofits from hidden fraud risks
CPAs can help not-for-profits spot the red flags of common schemes, so they can take steps to tighten controls and reduce exposure.
