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TOPICS / PROFESSIONAL DEVELOPMENT

Advice from ENGAGE

The ENGAGE 2020 conference went all virtual this year because of the pandemic but still featured useful tips on accounting, auditing, technology, client services, and more.

Be the kind of boss employees want to work for

Managers can improve retention by finding the right way to motivate their employees, said ENGAGE 2020 speaker Liz Mason, CPA, the CEO and founder of High Rock Accounting. Choosing the right communication style and making employees feel supported are two more ways for managers to up their game, Mason said.

The art of the client email

Here are nine tips from CPAs on how to get their emails noticed in clients’ inboxes and how to communicate more effectively and efficiently.

FROM THIS MONTH'S ISSUE

Building a better CPA firm: Stepping up service offerings

A key step in business model modernization is determining how to implement services that satisfy clients and employees.