Skip to content

This site uses cookies to store information on your computer. Some are essential to make our site work; others help us improve the user experience. By using the site, you consent to the placement of these cookies. Read our privacy policy to learn more.

Close
AICPA-CIMA
  • AICPA & CIMA:
  • Home
  • CPE & Learning
  • My Account
Journal of Accountancy
  • TECH & AI
    • All articles
    • Artificial Intelligence (AI)
    • Microsoft Excel
    • Information Security & Privacy

    Latest Stories

    • Incorporating prompt engineering into the accounting curriculum
    • Create a dynamic to-do list with Excel’s checkboxes
    • Another way to manage authentication texts
  • TAX
    • All articles
    • Corporations
    • Employee benefits
    • Individuals
    • IRS procedure

    Latest Stories

    • Treasury posts preliminary list of jobs eligible for no tax on tips
    • Taxpayer’s circumstances do not warrant equitable tolling
    • When does debt become worthless?
  • PRACTICE MANAGEMENT
    • All articles
    • Diversity, equity & inclusion
    • Human capital
    • Firm operations
    • Practice growth & client service

    Latest Stories

    • Treasury posts preliminary list of jobs eligible for no tax on tips
    • California issues draft guidance for climate risk disclosure
    • Business outlook brightens somewhat despite trade, inflation concerns
  • FINANCIAL REPORTING
    • All articles
    • FASB reporting
    • IFRS
    • Private company reporting
    • SEC compliance and reporting

    Latest Stories

    • SEC accepting Professional Accounting Fellow applications
    • SEC names new chief accountant
    • SEC ends legal defense of its climate rules
  • AUDIT
    • All articles
    • Attestation
    • Audit
    • Compilation and review
    • Peer review
    • Quality Management

    Latest Stories

    • AICPA unveils new QM resources to help firms meet Dec. 15 deadline
    • 8 steps to build your firm’s quality management system on time
    • Auditing Standards Board proposes a new fraud standard
  • MANAGEMENT ACCOUNTING
    • All articles
    • Business planning
    • Human resources
    • Risk management
    • Strategy

    Latest Stories

    • Business outlook brightens somewhat despite trade, inflation concerns
    • AICPA & CIMA Business Resilience Toolkit — levers for action
    • Economic pessimism grows, but CFOs have strategic responses
  • Home
  • News
  • Magazine
  • Podcast
  • Topics
Advertisement
  1. newsletter
  2. Cpa Insider
CPA INSIDER

How to help clients rebound from a natural disaster

Have a checklist and keep documents safe in the cloud.

By Ilana Polyak
April 2, 2018

Please note: This item is from our archives and was published in 2018. It is provided for historical reference. The content may be out of date and links may no longer function.

Related

March 19, 2018

High-deductible Medigap plan makes sense for some

March 1, 2018

Clients are living longer: How will your practice adapt?

March 1, 2018

Aiding employees after a disaster via Sec. 139

TOPICS

  • Personal Financial Planning
    • Practice Management
    • Elder, Special Needs & Chronic Illness Planning
  • Firm Practice Management
    • Practice Growth & Client Service

As the rains were pounding Houston the night of Aug. 26, 2017, Scott Bishop, CPA/PFS, was at once monitoring how his clients with STA Wealth Management were faring while also getting updates on his brother Eric’s home in the Meyerland section of town, known for flooding. Bishop, whose own home did not sustain any damage, learned that his clients were unharmed.

Eric and his wife and children, on the other hand, weren’t so lucky. With four feet of water in their rental home, Eric and his wife spent the night atop their kitchen counters. Because his wife suffers from a respiratory illness, they needed a medical rescue by helicopter on the second day of the storm. Eventually they made their way to Scott Bishop’s home, where they remained for several days.

Natural disasters have come fast and furious this past year with Hurricanes Harvey, Irma, Jose, and Maria coming in quick succession, not to mention the fires in Sonoma, California. CPAs in the stricken areas have found themselves dealing with much more than taxes and retirement planning.

It’s during these stressful times that CPAs can prove their mettle.

“CPAs are the most trusted adviser to their clients and are there to provide emotional support during a very difficult time,” said financial adviser Deborah Fox, founder of the Fox Financial Planning Network, an AICPA partner.

CPAs share the following insights on how to provide clients with the emotional support and financial know-how to rebound from a natural disaster. 

  • Insurance is non-negotiable. Some clients argue against flood insurance because of the expense. The average cost is $700 a year, though for homes located in a flood plain it can be much more. As a result, just 15% of homeowners in Harris County, Texas, where Houston is located, have flood insurance. But Bishop hammers the point home to his clients. “I tell them, ‘If you can’t afford the flood insurance, you can’t afford the house,'” he said.
  • Insurance is less about getting money for rebuilding than it is about risk-management planning, said Leonard Wright, CPA/PFS, CGMA, who is based in San Diego. “If you don’t have the right insurance, it can blow up your retirement planning,” Wright said.

    Advertisement
  • Use a checklist. Many CPAs may be experiencing their first natural disaster alongside their clients and are also scrambling to figure out what to do. Fox recommends that CPAs make a checklist of important steps for clients — as well as themselves — so nothing falls through the cracks. Her clients, for example, receive a checklist of 16 items for natural disasters. It addresses such issues as how to access federal aid and make an insurance claim. But it also lists emotional tasks such as taking good personal care and paying special attention to children. (The AICPA offers disaster planning checklists that you can share with your clients.)
  • Be a sounding board. Clients can get overwhelmed with all the items on their to-do list. “You might need to help them find a rental and make sure they’re being charged a fair price,” said Fox. If they’re working with contractors, they might need another set of eyes to make sure the contracts are fair. “CPAs are used to reading contracts,” noted Wright.
  • Watch for scams. Sadly, in the aftermath of a natural disaster, fraudsters prey on people desperate to rebuild, noted Fox. Common schemes include unscrupulous contractors promising to repair and remove debris who take homeowners’ money without ever completing the work. Another scheme involves swindlers posing as FEMA inspectors who charge for their services. Clients should know that FEMA never charges for inspections.
  • Move to the cloud. When Superstorm Sandy hit in October 2012, it knocked out power for 10 days for Red Bank, N.J., accountancy firm WithumSmith+Brown PC, where Jim Bourke, CPA/CITP/CFF, CGMA, is a partner.
  • Bourke’s clients were similarly affected. When power was restored, they were ready to start rebuilding. But there was a problem: Their important documents had washed away in the storm surge.

    “They needed copies of their financial information, like deeds and tax returns, and we had it all on the cloud,” Bourke said. “To all the naysayers who are worried about hacking, I say, ‘What happens if all your data gets washed away?’ “

Natural disasters are inevitable in some parts of the country. And while you can’t prevent them from striking you or your clients, laying the groundwork ahead of time for how you’ll help your clients in the aftermath can go a long way toward helping them rebound.

For more information on this topic, view the AICPA’s free Disasters and Financial Planning guide.

Ilana Polyak is a Massachusetts-based freelance writer. To comment on this article or to suggest an idea for another article, contact Courtney Vien, a senior editor at the Association of International Certified Professional Accountants.  

Advertisement

latest news

September 4, 2025

Treasury posts preliminary list of jobs eligible for no tax on tips

September 4, 2025

California issues draft guidance for climate risk disclosure

September 4, 2025

Business outlook brightens somewhat despite trade, inflation concerns

September 3, 2025

New: Digital assets practice aid addresses auditing of lending, borrowing

August 29, 2025

Guidance on research or experimental expenditures under H.R. 1 issued

Advertisement

Most Read

The No. 1 risk to retirement – and one way to guard against it
Tax provisions in the One Big Beautiful Bill Act
Billy Long out as IRS commissioner after less than two months
Calculating AI’s impact on CPAs: New study quantifies time savings
AICPA unveils new QM resources to help firms meet Dec. 15 deadline
Advertisement

Podcast

September 4, 2025

Summing up economic sentiment and concerns about inflation and tariffs

August 29, 2025

Take a bold leap instead of a tentative step

August 28, 2025

Mark Koziel Q&A: Talent, sense of community, profession opportunities

Features

Calming nervous clients nearing retirement
Calming nervous clients nearing retirement

Calming nervous clients nearing retirement

7 retirement tips for small firm CPAs
7 retirement tips for small firm CPAs

7 retirement tips for small firm CPAs

Building a better CPA firm: Stepping up service offerings
Multi-colored plus signs

Building a better CPA firm: Stepping up service offerings

2025 tax software survey
Smiley, frowney, and neutral faces for Tax Software Survey.

2025 tax software survey

SPONSORED REPORT

Smart Strategies in Data Security and Risk Management

In an increasingly digital profession, data security has become one of the most critical challenges facing finance and accounting professionals today. Stay up to date with practical guidance to help you mitigate these risks and strengthen your security posture.

From The Tax Adviser

August 30, 2025

2025 tax software survey

August 30, 2025

Are you doing all you can to keep the cash method for your clients?

July 31, 2025

Current developments in S corporations

July 31, 2025

Paid student-athletes: Tax implications for universities and donors

MAGAZINE

September 2025

September 2025

September 2025
August 2025

August 2025

August 2025
July 2025

July 2025

July 2025
June 2025

June 2025

June 2025
May 2025

May 2025

May 2025
April 2025

April 2025

April 2025
March 2025

March 2025

March 2025
February 2025

February 2025

February 2025
January 2025

January 2025

January 2025
December 2024

December 2024

December 2024
November 2024

November 2024

November 2024
October 2024

October 2024

October 2024
view all

View All

http://JofA_Default_Mag_cover_small_official_blue

PUSH NOTIFICATIONS

Coming soon: Learn about important news

CPA LETTER DAILY EMAIL

CPA Letter Logo

Subscribe to the daily CPA Letter

Stay on top of the biggest news affecting the profession every business day. Follow this link to your marketing preferences on aicpa-cima.com to subscribe. If you don't already have an aicpa-cima.com account, create one for free and then navigate to your marketing preferences.

Connect

  • X Logo JofA on X
  • facebook JofA on Facebook

HOME

  • News
  • Monthly issues
  • Podcast
  • A&A Focus
  • PFP Digest
  • Academic Update
  • Topics
  • RSS feed rss feed
  • Site map

ABOUT

  • Contact us
  • Advertise
  • Submit an article
  • Editorial calendar
  • Privacy policy
  • Terms & conditions

SUBSCRIBE

  • Academic Update
  • CPE Express

AICPA & CIMA SITES

  • AICPA-CIMA.com
  • Global Engagement Center
  • Financial Management (FM)
  • The Tax Adviser
  • AICPA Insights
  • Global Career Hub
AICPA & CIMA

© 2025 Association of International Certified Professional Accountants. All rights reserved.

Reliable. Resourceful. Respected.