Meet Bill Reeb, CPA/CITP, CGMA, the AICPA’s 2019–2020 chair.
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April/May 2019 - Journal of Accountancy
- Magazine
- April/May 2019

PRACTICE MANAGEMENT

Developing your own specialized niche practice
CPA firms can establish a competitive advantage for themselves by concentrating on one type of client and developing deep expertise in a certain area.
PRACTICE MANAGEMENT

Business development tips to boost a firm’s reach
Many CPA firms are looking to supplement long-established business development practices with fresh marketing approaches. Firms share their tested techniques for boosting client loyalty and connecting with new prospects.
PERSONAL FINANCIAL PLANNING

How the ‘sandwich generation’ affects retirement
CPAs can help clients who are trying to save money while also dealing with shifting family demographics.
TAX

Avoid tax traps with a timely appraisal
New basis-consistency requirements make defensible valuations even more important.
COLUMNS
CHECKLIST
PROFESSIONAL LIABILITY SPOTLIGHT
From the Tax Adviser
TAX PRACTICE CORNER
TAX MATTERS
TECHNOLOGY Q&A
INSIDE AICPA
THE LAST WORD
NEWS
News Digest
Features
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