BUY IT OR BUILD IT? Experienced CPAs and lawyers say there are three basic ways a CPA firm can add a bankruptcy niche. They are:
To buy a CPA firm with a successful bankruptcy practice. Although an acquisition is the fastest way to add comprehensive services, such practices tend to prefer to remain independent and purchase prices can be high.
To hire a CPA with bankruptcy skills, or an attorney with bankruptcy experience and a client base, and charge him or her with building up a niche. David Ringer, CPA, partner with New York firm Richard A. Eisner & Co., was brought in to expand his firm’s bankruptcy practice under such a plan.
To build the new business by learning as much as possible and using networking tactics to get client referrals from other bankruptcy professionals. Options include forming an alliance with a law firm or CPA firm that already has a foothold in the arena. Staff can spearhead the new niche, using reciprocal referrals and providing services to an alliance partner in your firm’s best specialty areas such as tax or business valuation.
Practitioners who want access to bankruptcy engagements should take these additional simple steps, adds Steve Comeau, Meyners & Co. attorney and manager in the litigation and valuation services department: They should identify the bankruptcy bar and then market to it. “The real gatekeepers of the engagements in bankruptcy proceedings are the attorneys,” Comeau says. Almost all a CPA firm’s bankruptcy work comes from the referrals of lawyers acting as counsel to a debtor. These attorneys are a close-knit and specialized group that prefers to work with professionals they know, he says. Conversely, a CPA with a client needing to file for bankruptcy may recommend the bankruptcy lawyer. A practitioner should be frank and tell the attorney he or she is interested in some of the accounting work at the time of the referral, says Comeau. MANY SERVICES ARE NEEDED Burrage suggests that a firm make its initial pitch for bankruptcy work in its strongest service areas. Although his firm recently tried to get creditors’ committee work for the Furr’s Supermarkets bankruptcy petition (a chunk of business worth in the seven digits, he says), it lost that engagement to another firm. Instead, because of the firm’s expertise in taxes, “we wound up getting the role of filing the final tax returns for the debtor,” Burrage says. “That’s still quite a substantial engagement for us” and will be several years of work for the firm. Goddard segued into bankruptcy from a tax position at Coopers & Lybrand. “I was in tax, but I did a lot of bankruptcy work and it just expanded,” she says. It’s useful to remember that in bankruptcy the debtor still needs general accounting work such as monthly operating-report filings, ongoing bookkeeping or tax return preparation. Whether a debtor files for protection from creditors under Chapter 11 (which involves continued operation, reorganization and possible recuperation of the company) or under Chapter 7 (which liquidates assets, distributes them among creditors and dissolves the company), many CPA services—general and bankruptcy specific—are required en route. For example, a CPA can
Provide tax services. Several CPAs suggested that firms use tax expertise as a way into the bankruptcy business. Every entity “has to file tax returns,” says David W. Roberts, CPA, certified fraud examiner and insolvency and restructuring adviser with Andersen. He advises, “Obtain a list of the panel trustees (as many as 50 or more in a given district), and then market your bankruptcy tax-preparation services to those trustees, typically the nonaccountants.” Panel trustees are both CPAs and non-CPAs, and the U.S. Trustee approves them to serve, on a rotating basis in a given district, as trustees of individual Chapter 7 bankruptcy cases.
Become a panel trustee. A CPA who is willing to undergo a thorough background examination can apply to become a panel trustee in his or her district. It “requires some experience,” Roberts says, “so ask your local trustee’s office what the qualifications are.” The trustee’s office assigns Chapter 7 cases. Panel trustee members are required to handle assigned cases even when there are no assets to pay their advisory fees. When there is truly nothing, the CPA gets a nominal statutory fee (and gains knowledge)—along with a chance to be assigned later to larger, more complex and more remunerative cases. “Some view being a panel trustee as a loss leader because you get an opportunity to work on cases that require additional services that result in significant fees,” Roberts says.
Become an examiner. “Examiners are appointed by the court to report on the facts and circumstances surrounding the bankruptcy,” Roberts says. For example, if the parties to the bankruptcy disagree about whether it’s necessary to appoint a trustee in a particular case, a judge might ask an examiner to gather details about the case before making a decision. Examiners look for preferences (unacceptably large payments made within 90 days of the filing), fraudulent conveyances and anomalies important to the case.
Market to examiners. This can be another point of entry into bankruptcy work. There are many other potential clients for accounting services, say bankruptcy-savvy CPAs and attorneys. They are
Companies that want planning help to avoid bankruptcy or that need a restructuring recommendation. (If those efforts are unsuccessful, the debtor still will need prebankruptcy accounting, referrals and handholding.)
The unsecured creditors’ committee or other nondebtor parties to the bankruptcy. (Those parties may need a review of the debtor’s projections.)
The debtor. (On behalf of the unsecured creditors, the debtor may obtain the help of a CPA to avert secured debt obligations. For example, a CPA examination of bank-loan covenants might reveal why part or all of a bank loan doesn’t have to be repaid.)
Any of the secured creditors.
Bondholders.
Restructuring firms.
Employee associations including unions.
Investment bankers (those working on an asset sale need valuation services).
The trustee who may need a CPA to gather the debtor’s books and records, safeguard assets and collect receivables. Clients also may need CPA services such as these:
Preparing projections.
Valuation analyses.
Claims review.
Reconciliations of creditors’ claims with the debtor’s records.
Assistance in evaluating and/or structuring deals for the plan to pay creditors.
Liquidation analyses for Chapter 7 cases. THE DOWN SIDE The riskiest assignment may be working for the debtor under Chapter 11, which carries three nonpayment risks:
The debtor simply doesn’t pay the bill for whatever reason, which requires the CPA acting as adviser to dun the debtor or appeal to the bankruptcy court.
The debtor explicitly objects to paying the CPA for some reason, and the court upholds the objection.
A Chapter 11 bankruptcy gets converted to a Chapter 7 bankruptcy for purposes of liquidation. “This happens more often than I’d like to talk about,” says Davidson. The examiner role is a bit different with respect to risk, Roberts points out. Examiners know that recommending a conversion to Chapter 7 from Chapter 11 means they risk not being paid if they have to wait in line behind others creditors owed administrative fees first. Yet examiners can’t compromise their integrity by failing to recommend a conversion when it’s warranted. “There have been plenty of cases where the examiner doesn’t get paid,” Roberts says. A LIMITED POOL The participants in the world of bankruptcy services admit that most of the engagements are dispersed among a limited group of accountants and lawyers. They may work on the same side of the table for one client at the same time that they are adversaries for another. “You tend to see the same players over and over,” says Ringer. Although “it’s not as competitive as you might think,” Comeau adds. Conflict-of-interest considerations usually require the work to be parceled out to several accounting firms, which means attorneys always are looking for new CPAs to whom they can turn. And because law firms also have such considerations, working on one case is like having an audition with the entire bankruptcy bar at one time. “Bankruptcy proceedings are resplendent with lawyers,” Comeau says.
Preparation Resources CPAs can learn about the bankruptcy process and the services they can provide to clients by talking to attorneys and to other CPAs in the field; attending litigation consulting forums; examining the standardized forms in the district U.S. Bankruptcy Court office; and reading about bankruptcy in books, magazine and journal articles and newsletters from bankruptcy law firms and specialty CPA firms. Other resources are
The Association of Insolvency and Restructuring Advisors, airacira.org , a national not-for-profit organization serving insolvency and reorganization accounting practitioners that offers programs and literature. Membership information: 541-858-1665.
U.S. Bankruptcy Court, www.uscourts.gov/bankform , with links to official bankruptcy forms.
Bankruptcy: An Overview, published by the Legal Information Institute of Cornell Law School, www.law.cornell.edu/topics/bankruptcy.html . An overview of bankruptcy with links to federal, state and private sources of information.
American Bankruptcy Institute, www.abiworld.org . A multidisciplinary, nonpartisan organization dedicated to research and education on insolvency matters.
AICPA, www.aicpa.org , and CPA2Biz, www.cpa2biz.com , which offer the consulting services practice aid Providing Bankruptcy and Reorganization Services, as well as selected special publications readings.
Practitioner’s Publishing Co., www.ppcnet.com , a good source of bankruptcy publications. Phone: 800-323-8724.
| |