The biggest mistake firms can make when trying to serve NextGen clients or attract and retain NextGen talent is thinking that the way we've always done it is going to work. For sure, traditional modes of serving NextGen clients and traditional modes of motivating and retaining talent will not work with the NextGen for a variety of reasons. There are a whole list of things they'd like to see different: flexibility, technology, remote service models, more value add, more mentoring, more coaching, more consulting; many things they'd like to see differently. But what each firm should do to attract their NextGen client or talent is ask them. They know the answers, they'll provide the ideas. Ask them what they want and then develop strategies around those ideas and even ask your NextGen talent to help you implement them. They're very excited to make these changes, and they can help you solve these challenges and implement these ideas.