Client Seduction


BOOKMARKS

Client Seduction: A Step-by-Step Lead Generation System for Professional and Technology Service Firms

By Henry DeVries and Denise Bryson
130 pages; paperback
AuthorHouse; 2004

This useful little book breaks marketing into bite-size chunks. The authors describe principles, objectives, steps and delivery methods for wooing the business you want to attract.

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2018 financial reporting survey: Challenges and trends

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How the skill set for today’s CFO is changing

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