Most consumers worry that corporations mishandle their
personal information, says a Harris Interactive survey the AICPA and
Ernst & Young LLP jointly commissioned to help practitioners
better understand privacy risks their clients and employers face.
Eighty-four percent of respondents supported requiring companies to
obtain independent verification they follow their stated privacy
policies. According to the study, Privacy On and Off the Internet:
What Consumers Want ( www.aicpa.org/assurance/webtrust/what.htm
), consumers’ top three concerns are corporations’ unapproved
sharing of their personal information with other companies,
insufficient security for business transactions and the potential
theft of confidential data.
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