Smart Is Knowing When to Say “I’m Sorry”
Companies make mistakes. Smart companies not only admit their mistakes and say they’re sorry but even offer to say it with a gift or a special discount. Why? Because it makes business sense. Unless the mistake is really egregious, most customers would rather stick with a supplier who has served them well so far. Finding and then breaking in a new supplier is hard work and can be expensive, too. In most cases, aggrieved customers need a reason to stick with you. Or, put differently, you don’t want to give them a reason not to. And that’s what a failure to apologize amounts to: a reason to get angry and, even if it’s not to their advantage, to search for new suppliers. Which is why a prompt and sincere apology, with a little extra thrown in to prove you mean it, is good for business. Power Job Interviews Getting ready to make the big leap to a vice-president or CFO spot? Recognize that competency, by itself, is not enough these days. The hot companies look for more than brilliance: They want aggressive, imaginative managers who can think out of the box. And you’ve got to wow them—not with your knowledge, but with your industry insights. Some tips for handling the inevitable series of interviews you’ll face:
Pay the Right Price My father used to say, As bad as it is to pay too much, what’s worse is to pay too little. His thinking went like this: If you pay too little, assuming the seller had no choice but to sell at a bargain, he or she will be left with a lingering feeling of loss—to be made up somehow, sometime, somewhere. And since you’re likely to do more business with the person or organization in the future, that feeling of loss will overshadow any future negotiations. So if you don’t pay now, you will likely pay later.
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