Eye on Franchising


Franchising is more popular than ever before. During the previous three years, nearly 900 new franchising concepts were launched, 500 of them in 2005 alone, according to a study by FRANdata of Arlington, Va.

In fact, franchised businesses now account for nearly 10% of the nation’s private-sector economy and employ more than 18 million Americans, according to the International Franchise Association.

For operators, it can be a way to start with built-in brand marketing and name recognition, plus support from other franchisees and the franchiser.

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QUIZ

Test yourself on these often confused words

The spelling checker on your word processing program can do only so much to flag problems. Your best insurance is to learn the troublesome words that trip up writers and use them correctly by the standards of formal, written English.