Client Seduction


BOOKMARKS

Client Seduction: A Step-by-Step Lead Generation System for Professional and Technology Service Firms

By Henry DeVries and Denise Bryson
130 pages; paperback
AuthorHouse; 2004

This useful little book breaks marketing into bite-size chunks. The authors describe principles, objectives, steps and delivery methods for wooing the business you want to attract.

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QUIZ

Test yourself on these often confused words

The spelling checker on your word processing program can do only so much to flag problems. Your best insurance is to learn the troublesome words that trip up writers and use them correctly by the standards of formal, written English.