Institutes Marketing Resource Gains Prize


The AICPAs CPA Marketing Tool Kit won a Big Apple Award from the Public Relations Society of America for exceptional support of marketing communications. Meanwhile, the Institute augmented the kit with a new brochure and speech designed to help members market their business consulting services to clients ( www.aicpa.org/cpamarketing ). These new resources offer guidance on forming a sole proprietorship, partnership, limited liability company and S or C corporation. The tool kit Web site also includes a downloadable logo bearing the professions new tagline, America Counts on CPAs. Direct questions or comments on the tool kit to cchinnici@aicpa.org .

SPONSORED REPORT

How the election may affect taxation of business income

This report summarizes recent proposals to reform the U.S. business income tax system and considers the path to enactment of any such legislation.

VIDEO

How to Excel pivot a general ledger

The general ledger is a vast historical data archive of your company's financial activities, including revenue, expenses, adjustments, and account balances. J. Carlton Collins, CPA, shows how to prepare data for, and mine data with, PivotTables.

QUIZ

Did you follow 2016’s biggest accounting news?

CPAs will remember 2016 as a year of new standards and new faces. How well did you follow the biggest accounting events? The 7 questions in this quiz will help you find out