Journal of Accountancy Large Logo
August 2009
How to Leverage Social Networking
PROFESSIONAL ISSUES / TECHNOLOGY

The Maryland Association of CPAs has harnessed social networking to reach CPAs in new ways. Tom Hood, the association’s CEO, discusses the business case for blogs, Twitter, Facebook, LinkedIn and other social media tools and looks ahead to what might become the next big thing in social media.

CPAs Embrace Twitter
PROFESSIONAL ISSUES / TECHNOLOGY

Take a look at how CPAs and state societies are using blogs and social media sites, such as Twitter, to market their organizations and reach potential clients or members.

BUSINESS & INDUSTRY

New regulations require all 403(b) plans to have a plan document in place by the end of 2009. This article explores the new regulations impacting 403(b) plans and the key questions CPAs will need to ask when evaluating whether their organization or client should sponsor a 401(k) or 403(b) plan.

BUSINESS & INDUSTRY

Accounting performance measures are often not good indicators of value creation. This article first clarifies the problem and then describes four alternatives managers can use.

TAX

Congress and several states have extended and enhanced tax incentives for conserving energy. Here’s how to help your clients make the most of them.

TAX

Now that the IRS whistleblower program has been enhanced with greater rewards and more clearly defined administration, CPAs may be approached by individuals who might want to blow the whistle on a tax cheat.

FROM THE AICPA INSIDER GROUP

Here are some ideas for jump-starting your network’s development and making more and better connections purposefully.

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