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Institute Career Site Earns Laurels

July 2006

“The Turnaround Game” ( www.theturnaroundgame.com ), a Web-based interactive business simulation the Institute developed to introduce students to the CPA’s role in business, won a Web Marketing Association 2006 Internet Advertising Competition Award for the best nonprofit interactive application. The site is the latest installment in the Institute’s Start Here, Go Places student recruitment campaign ( www.startheregoplaces.com ), an ongoing series of promotions, contests, games and simulations.


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