Exhibit 3: Switching Products
Percentage who planned to use the same product next year
Percentage who would recommend the product to a colleague
Percentage who converted from another product last year
Satisfaction with conversion package rating (1=poor, 5=good)
Tax program
Drake Software
88.2%
94.1%
17.6%
2.50
GoSystem Tax
RS
93.9%
82.0%
10.2%
2.33
Lacerte
95.3%
93.8%
1.2%
4.17
Max Plus
83.3%
79.1%
27.3%
2.55
ProSeries
85.5%
87.7%
0.7%
3.00
ProSystem
fx
Tax
97.8%
94.9%
3.2%
3.30
TaxWise
66.7%
66.7%
25.0%
2.33
TaxWorks
92.9%
96.4%
20.7%
3.50
UltraTax
97.2%
92.3%
14.0%
3.35
Average
89.0%
87.4%
13.3%
3.00
Reasons for switching to another product
Drake Software
GoSystem Tax
RS
Lacerte
Max Plus
ProSeries
ProSystem
fx
Tax
TaxWise
TaxWorks
UltraTax
Average
Price
32.0%
0.0%
14.3%
91.7%
0.0%
8.7%
66.7%
83.3%
20.0%
37.1%
Hard to use or install
8.8%
0.0%
57.1%
8.3%
0.0%
4.3%
0.0%
0.0%
9.1%
9.8%
Poor support
11.2%
20.0%
28.6%
0.0%
0.0%
21.7%
0.0%
16.7%
5.5%
12.3%
Lacked necessary functions
13.6%
0.0%
57.1%
8.3%
0.0%
21.7%
0.0%
0.0%
9.1%
12.6%
Was not accurate
3.2%
0.0%
14.3%
0.0%
0.0%
0.0%
33.3%
0.0%
3.6%
6.4%
Other
53.6%
80.0%
42.9%
16.7%
0.0%
65.2%
33.3%
16.7%
67.3%
38.5%